AI Course Check

AI courses for marketers (2026)

The Chartered Institute of Marketing and the CIPR both run UK courses on AI, from one-day introductions to sessions on agents and search.

Courses listed
15 courses
Free
2 free

If you only do one, take CIM's AI in Marketing (£499): one day, online or in person in London, on content, search visibility, customer data and the ethics of AI in marketing. The catch: CIM's page doesn't say whether you get a certificate. To start free, Microsoft's Empower your workforce with Microsoft Copilot has Copilot exercises for marketing.

Which AI course should a marketer take?

Professional bodies first, then courses only or mainly for Marketers, then open now, wide audience, beginner level, UK courses and lower cost.
CourseDeliveryCostLevelForHoursCertificate
AI in MarketingThe Chartered Institute of MarketingOnline or in person, London£499BeginnerMarketers1 Day CourseDuration (as stated by provider)Certificate not stated
Writing prompts for AIChartered Institute of Public RelationsLive online£385 for members · £550 for non-membersBeginnerMarketersNot statedCertificate not stated
Introduction to AIChartered Institute of Public RelationsOnline or in person, London£595 for members · £795 for non-membersBeginnerMarketerstwo-day course runs across two weeksDuration (as stated by provider)Certificate not stated
AI Answer Engine Marketing (AEM)The Chartered Institute of MarketingLive online£525IntermediateMarketers1 Day CourseDuration (as stated by provider)Certificate not stated
AI Agents and AutomationThe Chartered Institute of MarketingLive online£525IntermediateMarketers1 Day CourseDuration (as stated by provider)Certificate not stated
AI Content CreationThe Chartered Institute of MarketingLive online£525IntermediateMarketers1 Day CourseDuration (as stated by provider)Certificate not stated

How to choose an AI course as a marketer

Pick a course built on marketing work such as briefs, copy and campaign analysis, and check what it says about client data and copyright.

Which AI topics can marketers learn next?

Topic pages with courses for marketers, for managers or for any professional. The number is how many of each topic's courses that is; most first.

More AI courses for marketers

Recommended order: courses only or mainly for Marketers first, then open now, wide audience, beginner level, UK courses and lower cost. The 6 courses shown above are not repeated here unless you filter or search. How we order courses.

9 courses

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Questions people ask

Are there free AI courses for marketers?

Yes, 2 of them, including Transform business workflows with generative AI from Microsoft and Empower your workforce with Microsoft Copilot from Microsoft.

Are there AI courses for marketers from UK providers?

UK providers or schemes run 10 of them, such as AI in Marketing from The Chartered Institute of Marketing, Writing prompts for AI from Chartered Institute of Public Relations and Introduction to AI from Chartered Institute of Public Relations.

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